Mkt501 slp 4

You will create a final a marketing project using assignments you created during the class. It is not necessary to create new content other than an introduction and conclusion for the project; but you are required to address comments provided by your faculty member and make updates accordingly.
Using the template provided, complete the comprehensive SLP for MKT501. Since you have a series of different references lists for each assignment, you will need to combine them for this submission.
To make the work flow better, add a sentence at the end of each section or the beginning of the next to connect them.
SLP4: Strategic Marketing Plan
Product OverviewProduct/Service Overview (used in your discussions)
Customer ProfilingModule 1: Week 1 Discussion Post.
MessagingModule 1: Week 2 Discussion Post.
Customer Demographics and PsychographicsModule 1: Case.
Customer Relationship ManagementModule 1: Case.
Target Audience and CompetitionModule 1: SLP (Application to Product/Service).
Societal MarketingModule 2: Week 1 Discussion Post.
Creative MessageModule 2: Week 2 Discussion Post.
Segmentation ApplicationModule 2: Case.
Gap Analysis, Benchmarking and Competitive AdvantageModule 2: Case.
Competition, Segmentation, Positioning, Lifetime ValueModule 2: SLP. Must be reformatted and double-spaced.
DifferentiationModule 3: Week 1 Discussion Post.
DistributionModule 3: Week 2 Discussion Post.
IMC: Integrated Marketing CommunicationsModule 3: Case (Application).
Competition and Boosting online PresenceModule 3: SLP.
PricingModule 4: Week 1 Discussion Post.
Perceived ValueModule 4: Week 2 Discussion Post.
Margins and Sales VolumeModule 4: Case.
Use the attached APA-formatted template (MKT501 SLP4) to create your submission.
SLP Assignment Expectations
Your submission will include:
Trident University International’s cover page
A paper with APA citations (2- to 3-sentence introduction, body, 2- to 3-sentence conclusion)
The reference list page in APA format
The entire paper will vary in length based on what was previously submitted.

Requirements: 5 pages