Guest Experience

This assessment task requires you to write a 2,500-word report based on the provided case study on a hotel guest experience. As the case study changes each term your hotel type, category and location will change accordingly. This assessment tasks requires you to provide:

– A critical analysis of the concept of guest experience in the academic literature

– An application of these theories in the hotel context through the analysis of the guest experience

created at the case study hotel.

– The creation of visual elements (infographics, mood boards etc.) that summarise the analysis of

the case study.