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MK150 Customer Response Marketing: Extra Credit Fall 2020 Extra Credit Create a

MK150 Customer Response Marketing: Extra Credit Fall 2020

Extra Credit

Create a rewards structure for the sales and marketing departments for a company of your choosing. Attention should be placed on creating a strategy that not only builds continuity among the 2 departments (sales and marketing), but ultimately enhances the customer experience.

Make sure that your content is clear and you provide adequate supporting details. You must explain your rewards structure in at least 200 words.

Submit your extra credit to Extra Credit in Moodle.

FOR INSTRUCTOR USE ONLY

Grading Rubric

Grading accepts a start value of 100. Points will be deducted for failure to fully complete or meet the stated requirements. Grading: 90-100 = Represents work of superior quality (A); 80-89 = Represents work of good to very good quality (B); 70-79 = Represents adequate command of class content (C); 69 and below = Represents work that shows a need for development or improvement (F); 0 = Represents plagiarized work (F).

MK150: Extra Credit

Student:

Instructor:

Date:

Extra Credit

Description of requirements

Possible Points

Your Points

Create a rewards structure for the sales and marketing departments for a company of your choosing.

60

Overall content has clarity and adequate supporting details

20

Explained in a minimum 200 words

10

Project was submitted by due date

10

TOTAL

100

YOUR SCORE: ________

Instructor Comments: